RU

July 21   WREN HALL   18:00 - 19:30  

DISCUSSION: DESIGN THINKING IN THE CITY. POINTS OF APPLICATION

The wide range of needs and desires of metropolitan citizens is often a driver for the creation of new products and services, be it a snug living room chair, service selling used items, or pedestrian route design. Interest in user scenarios helps bring about new concept development strategies and improvements to the existing implementation technologies. If a product or service is not people-oriented, it will hardly ever have a positive user experience, and therefore won’t bring any income to its creators. How do products and services change the meaning and shape of a space? How do we master collaborative design? And why is it so crucial to comprehend the feelings, movements and actions of others?

Moderator

Maria Stashenko
Founder of Wonderfull Lab

Speakers

Darya Kudryavtseva
Programme and community curator at Impact Hub Moscow
Arseny Leonovich
Chief architect, founder of architectural bureau Panacom
Sergey Nugayev
Lecturer and founder of the Kruzhok educational project
Petr Ivanov
Sociologist, co-founder of the Creative Environment Project